Organizational Communication Theory: An Overview

Organizational communication theory explores how communication shapes behavior and relationships within organizations. It encompasses various perspectives and approaches that seek to understand the complexities of communication in organizational settings. This article delves into the classical approach, functions of communication, the communication process, and different types of organizational communication.

Key Facts

  1. Classical Approach: The classical approach of organizational communication theory views organizations as machines, where workers perform their assigned tasks to contribute to the overall well-being of the organization.
  2. Functions of Communication: Organizational communication theory suggests that communication serves five main functions within an organization:
    • Management: Communication manages employee behavior, roles, and compliance.
    • Feedback: Communication provides feedback on employee performance.
    • Information: Communication facilitates the exchange of information within the organization.
    • Persuasion: Communication can be used to persuade employees to commit to the organization’s mission.
    • Emotional Sharing: Communication allows for emotional sharing within organizational groups, enabling members to express satisfaction or dissatisfaction.
  3. Communication Process: The communication process involves a sender encoding a message, selecting a channel (formal or informal), a receiver decoding the message, and providing feedback. Noise can interfere with the communication process, affecting message clarity.
  4. Types of Organizational Communication:
    • Downward Communication: Information flows from executives or managers to employees, often used for project management and task assignment.
    • Upward Communication: Information flows from lower levels of the organization to higher levels, providing feedback and ideas to improve organizational conditions.
    • Lateral Communication: Communication between employees at the same level in the organization, promoting coordination.
    • Small Group Network: Communication patterns within small groups can follow chain, wheel, or all-channel structures.
    • Grapevine: Informal communication network within an organization, often characterized by rumors and gossip.

Classical Approach to Organizational Communication

The classical approach to organizational communication theory views organizations as well-defined machines where workers perform their assigned tasks to contribute to the overall well-being of the organization. This mechanistic perspective emphasizes the importance of clear and efficient communication channels to ensure that information flows smoothly throughout the organization.

Functions of Communication in Organizations

Organizational communication theory suggests that communication serves five main functions within an organization:

  1. Management: Communication manages employee behavior, roles, and compliance.
  2. Feedback: Communication provides feedback on employee performance.
  3. Information: Communication facilitates the exchange of information within the organization.
  4. Persuasion: Communication can be used to persuade employees to commit to the organization’s mission.
  5. Emotional Sharing: Communication allows for emotional sharing within organizational groups, enabling members to express satisfaction or dissatisfaction.

The Communication Process

The communication process involves a sender encoding a message, selecting a channel (formal or informal), a receiver decoding the message, and providing feedback. Noise, such as distractions or misunderstandings, can interfere with the communication process, affecting message clarity.

Types of Organizational Communication

There are several types of organizational communication, each serving a specific purpose and flowing in different directions:

1. Downward Communication: Information flows from executives or managers to employees, often used for project management and task assignment.

2. Upward Communication: Information flows from lower levels of the organization to higher levels, providing feedback and ideas to improve organizational conditions.

3. Lateral Communication: Communication between employees at the same level in the organization, promoting coordination and collaboration.

4. Small Group Network: Communication patterns within small groups can follow chain, wheel, or all-channel structures, influencing information flow and decision-making.

5. Grapevine: Informal communication network within an organization, often characterized by rumors and gossip, can provide insights into organizational culture and sentiment.

Conclusion

Organizational communication theory offers a comprehensive framework for understanding the role of communication in shaping organizational behavior and effectiveness. By examining the functions, process, and types of communication, organizations can improve their communication strategies, enhance collaboration, and foster a positive work environment.

References:

  1. Wikipedia. (2023, February 19). Organizational communication. In Wikipedia. https://en.wikipedia.org/wiki/Organizational_communication
  2. Prachi Juneja. (2022, November 15). Popular Theories of Organizational Communication. Management Study Guide. https://managementstudyguide.com/theories-of-organizational-communication.htm
  3. Vaia. (n.d.). Organizational Communication. Vaia. https://www.hellovaia.com/explanations/business-studies/organizational-communication/

FAQs

What is organizational communication theory?

Organizational communication theory explores how communication shapes behavior and relationships within organizations, encompassing various perspectives and approaches to understand communication in organizational settings.

What are the main functions of communication in organizations?

Organizational communication theory suggests that communication serves five main functions: management, feedback, information sharing, persuasion, and emotional sharing.

What is the communication process in organizations?

The communication process involves a sender encoding a message, selecting a channel (formal or informal), a receiver decoding the message, and providing feedback. Noise can interfere with the communication process, affecting message clarity.

What are the different types of organizational communication?

There are several types of organizational communication, including downward communication (from executives to employees), upward communication (from employees to executives), lateral communication (between employees at the same level), small group network communication (within small groups), and grapevine communication (informal communication network).

What is the classical approach to organizational communication?

The classical approach to organizational communication views organizations as well-defined machines where workers perform assigned tasks to contribute to the overall well-being of the organization. This perspective emphasizes clear and efficient communication channels.

What is the significance of downward communication in organizations?

Downward communication is essential for project management and task assignment, as it allows executives and managers to communicate goals, instructions, and expectations to employees.

How does upward communication contribute to organizational improvement?

Upward communication provides feedback and ideas from lower levels of the organization to higher levels, enabling organizations to identify areas for improvement and make informed decisions.

What role does the grapevine play in organizational communication?

The grapevine, as an informal communication network, can provide insights into organizational culture, sentiment, and issues that may not be communicated through formal channels. However, it can also lead to rumors and misinformation.